The increase of the databases is a fundamental aspect in any digital marketing strategy and more when it is integrated with Landing page of registration (LPR) as it happens in the platform Braindw.

The registration Landing Page is 100% Mobile First and provides a user-friendly experience accessing from a mobile device. It also includes a model of high virality since it has a system that allows to automatically post on networks such as Facebook or Twitter.

In turn it has a module of ranking by points that makes the user who generates a post receives an additional chance to win the prize each time a friend or contact clicks on the post and registers.

Viralisation considerably increases the number of records generated by the campaign, in some cases doubling the number of original records.